It’s not good enough to talk the talk. You’ve gotta walk the walk. At Proximo, we’re committed to living out the principles and strategies we prescribe for our partnered clients in our own little world. One of the biggest pieces of the puzzle is how we build our...
So you’ve created something awesome, but not many people know about it. You’re not alone. For some creatives, building a prototype or tailoring your service is the fun part. It’s getting the message out there that can feel like an uphill battle. For others, it’s...
Does your brand pass the “best friend” test? Think about it. Some of our most precious relationships are the ones we have with our favorite brands. Consider for a moment your neighborhood coffee shop, where the barista knows your order by heart. Or the second glance...
Let’s do a little exercise here. Close your eyes and imagine a typical work day. You push through a full schedule, feeling the stress but trudging along anyway. You look at your to-do list and realize that there are just too many tasks and not enough time to complete...
You’ve worked so hard to get to the position you’re in. You’ve done the crummy jobs, spent time and money on your education, maybe you’ve built a successful company and a family, too. This is the life you always wanted – so why does it all feel so awful...
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