In a constantly growing digital world, it is necessary for a business to have a functioning online presence that stimulates interaction with their customers. Content writing is the action of creating relevant content for websites and social media, it includes social media posts, blog posts, and more. Well written content has multiple benefits; it enhances …
Having a team that works together can make your business thrive, after all, they say “teamwork makes the dream work”. But a lot of businesses find that teamwork is hard to maintain – largely due to poor communication, lack of trust, and low engagement. Without the right conditions to develop and grow, your team could …
When it comes to your businesses marketing, there is always the question of whether you should hire an agency with a marketing team or hire an in-house marketing person. Many variables play a factor in this decision including costs, knowledge, and ability. Marketing your business is an essential part of its success so it is …
As social media continues to grow, the phrase “don’t believe everything you read on the internet” rings evermore true. Just this year, Facebook has suffered from the explosion of two viral hoaxes/scams. Naturally, this has many people worried about the safety of their accounts as well as wondering if they can really trust Facebook. In …
Dominating your Search Engine Optimization, also known as SEO, is a complicated skill. Google’s algorithm has nearly 200 different components that come into play, and if that doesn’t make it tricky enough, they are only consistent for a couple of months before Google chooses to shake things up again and completely change their algorithm to …
As a small business owner, much of your time is spent on the development and operations of your business, leaving social media to fall on the back burner. Spending hours a week interacting with your audience and curating posts just isn’t a priority. However, maintaining a good social media presence is a crucial tool for …
If you are a company who has made a sound investment in content marketing you are likely among a number of B2B marketers who are working to make their content marketing strategies more effective this year than the previous one. For those who are still in the research phase, content marketing could be a big winning …
4 Content Marketing Trends for Digital Marketers Read More »
Visuals are a huge part of being successful on social media, whether it is photos or videos, your customers want to SEE what you are up to. Not read about it. While Facebook remains the number one social media platform for businesses, Instagram is rising as a visual star. Instagram allows you to share one …
Keeping your employees up to date on all the major details of your business can be harder than you think. As your business grows, your network of employees grows right along with it. With so many different jobs to do, it can be hard to stay on track. Get everyone on the same page by …
As marketers, we know Facebook is a major platform for advertising that is focused on developing brand awareness and interacting directly with consumers. But there is more to it for businesses that fall outside of retail, food-service, and home-improvement service sectors. Just like these businesses, those in healthcare can use the digital space to acquire …
Developing the Healthcare Industry through Facebook Read More »
