So you’ve created something awesome, but not many people know about it. You’re not alone. For some creatives, building a prototype or tailoring your service is the fun part. It’s getting the message out there that can feel like an uphill battle. For others, it’s getting a product in front of the right customers that’s …
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5 Ways to Differentiate Your Brand
Does your brand pass the “best friend” test? Think about it. Some of our most precious relationships are the ones we have with our favorite brands. Consider for a moment your neighborhood coffee shop, where the barista knows your order by heart. Or the second glance you take as you drive past a #ShotOniPhone billboard. …
Asking For Help is a Power Move
Let’s do a little exercise here. Close your eyes and imagine a typical work day. You push through a full schedule, feeling the stress but trudging along anyway. You look at your to-do list and realize that there are just too many tasks and not enough time to complete them all. Do you: Call your …
Is Decision Fatigue Sabotaging…Everything?
You’ve worked so hard to get to the position you’re in. You’ve done the crummy jobs, spent time and money on your education, maybe you’ve built a successful company and a family, too. This is the life you always wanted – so why does it all feel so awful sometimes? Maybe you’ve never even admitted …
Helpful Tips on Working With a Team
At some point in your professional life, whether you’re an entrepreneur, small business owner or an independent contractor, you’ve probably been faced with asking the question, “who should I work with?” Not only can it be difficult to decide who to work with, but it can also be difficult to understand how to market yourself …
It’s the Season for Giving Back
Proximo is embracing the “give back” season. We started November off with our annual CreateAthon, developing marketing materials for non-profits at no cost to them. And there’s more to come! It’s the beginning of the holiday season, a time to give back to family, friends and most importantly, the community. It’s time to celebrate the …
The Importance of Scaling Strategically
When you are just starting a business, it can be really scary. You have no idea what to expect. Will people like your work? Will you make enough money to continue? Is growth possible? These are the kinds of questions you ask yourself in the beginning. You then start growing. These sorts of worries begin …
Reasons Why You Need a Personal Assistant
Often times, we feel like we have to take on the world by ourselves. Like asking for help is a sign of weakness and that we should be able to get everything done without any help. This is often referred to as superman/superwoman syndrome. When it comes to being an entrepreneur or starting your own …
How to Help Your Approval/Decision Fatigue
Decision fatigue has become an increasing problem in our world, and that’s because there is a continuous intake of information and what seems like endless options. Sometimes making a decision can feel overwhelming. Everyday life is often stressful enough, but when it comes to deciding where to spend your money and budgeting appropriately, it can …
Increasing Engagement Through Social Media Contests
When running a business you may not think about how much your social media can affect your potential customers desire to work with you. Engaging your customers through your social media or even through your website can be a really important tool for your business. It helps to keep your business relevant and fresh in …
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