Running a successful business takes a lot of moving pieces. It can be a lot to manage alone or even with a team. However, that doesn’t mean that you should neglect certain areas of your business. We know that often marketing can be one of those things that often gets overlooked or neglected. Today we wanted to discuss digital signage tools and how they can help you bring your business to life through digital marketing. Digital signage is a great and impactful way to get your message out, and if you use the right tools, can be easy to create.
Digital signage is an awesome tool that can help push your business’s marketing to the next level. Digital signage can help you to engage your customer base, and improve internal communication. The content you use for your digital signage can be static or dynamic, meaning it can either stay the same or change based on certain factors like time, weather, or location. Using interactive or user-generated content on your digital signs is a great way to get your audience’s attention and involve them in the content creation process. No matter what content you have in mind, it should be centered around your brand and the message you want to send to your clients.
At Proximo, we use many tools to create graphics and videos that you coil also use for your digital signage content creation. VSCO and Canva are some great ones that we use to create some of our own graphics. These apps are easy to navigate and learn to use, their templates make it easy for anyone to create professional-looking graphics. Other great tools we use for creating graphics or even video are Adobe Photoshop, Biteable, and more.
We also highly suggest Enplug for managing your digital signage content! Enplug is award-winning software that can turn a digital screen into a hub for social media, promotion, metric dashboards, and more. Their digital signage software makes it easy to scale your communications with compelling content delivered to screens across the room or around the world. Take the guesswork out of digital displays. This software allows you to manage your screens anytime, and anywhere, with smart content scheduling, live previews, device monitoring, and more.
Enplug’s software helps you push your content out to a wider audience while streamlining the process for you, giving you time to focus on what matters; your business and promoting it to your customers through dynamic content. Visit Enplug to learn more about their digital signage tools and how they can benefit your marketing plan. Make sure to read their blog on 27 Digital Signage Content Creation Tools to learn more about creating digital signage for your business.
As always, Proximo is here to help you with any of your marketing needs. Contact us to get started on your digital marketing journey.