As much as we hate to still be talking about the impact of COVID-19 (we’re guessing you’re right there with us!), there’s one thing we just can’t ignore: Now, more than ever, it is REALLY hard for businesses to find and keep great talent. The pandemic completely uprooted our ways of doing business and brought …
Blogging
Asking For Help is a Power Move
Let’s do a little exercise here. Close your eyes and imagine a typical work day. You push through a full schedule, feeling the stress but trudging along anyway. You look at your to-do list and realize that there are just too many tasks and not enough time to complete them all. Do you: Call your …
Secrets of Facebook Reactions
Showing a little love goes a little further than before. In February 2016, the social networking site launched its emoji reaction feature, as an alternative to the iconic “like” button. Users can now choose from “Like”, “Love”, “Sad”, “Angry”, and “Wow” reactions. But for businesses, this means more than just cute face below their posts. …
Finding Your Magic Number
Ever wonder how much money you should invest into your marketing? Want to know what the magic number is, that will yield you the greatest return? 5% 10% 20%? Well that depends on you! In other words, contrary to what you may have heard recommended, the truth is that there is no “magic number.” I’ll …
30 Ideas to Help You Become a Blogging Ninja
Why Some People Hate Blogging If you haven’t heard us talk about the Marketing Wheel of Success, you may not realize how important blogging is to your overall marketing strategy. When I talk to most of my clients, I get sighs and grumbles when I talk about blogging. It requires time, decent writing skills and …
Is Blogging Really That Important?
As we approach yet another year of technological advancements and further change in the digital marketing world, the attention we pay to the content in our website is more important than ever. Blogs have been around for years and many have taken to the stage to become “experts” in their field by blogging. But it’s …