Running a business includes setting goals and measuring your success in meeting those goals. However, in the world of digital marketing it can be difficult to determine appropriate measures. Or it can be overwhelming, with so much data available to you. For instance,...
What do you do when you lose access to social media because of an outage? It’s not just hours of conversations and selfies lost; it’s lost business. For many small businesses, entrepreneurs, and even major companies, social media is a means of conducting...
The world around us is constantly changing, and it’s time for a new generation to enter into the workforce. Millennial’s move aside, it’s time for Generation Z. By 2030, the U.S. Census Bureau believes that Generation Z will account for 30% of the labor force....
Ever wonder how much money you should invest into your marketing? Want to know what the magic number is, that will yield you the greatest return? 5% 10% 20%? Well that depends on you! In other words, contrary to what you may have heard recommended, the truth...
When the traditional adult thinks of a typical millennial, they might use some unflattering words. Admit it, you’ve thought it before. Using words like “lazy” or “high maintenance” to describe their way of thinking. Our way of life was founded on the idea that working...
[container class=”blog_container”] Key Takeaways The Internet and its players are always changing – you should be too! The quality of your content is critical for your success. Diversity in digital strategy as well as diversity across platforms are...
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