If you’ve ever bought something online or weighed the idea of purchasing an item based on the reviews it’s received, you understand the importance of reviews and the influence they have on potential customers. 92% of consumers view online reviews before making a purchase, your reviews speak for your business before anything else does. We’ve …
Search Engine Optimization
Importance of Content Writing
In a constantly growing digital world, it is necessary for a business to have a functioning online presence that stimulates interaction with their customers. Content writing is the action of creating relevant content for websites and social media, it includes social media posts, blog posts, and more. Well written content has multiple benefits; it enhances …
SEO Results: How Long Does It Take?
Let’s be honest, SEO sounds complicated to those who don’t understand it. Many business owners push the idea to the side and those who attempt it without the knowledge tend to fail or don’t see the results that they were expecting. The experts will tell you that it is okay to feel discouraged, but SEO results …
Diversify Your Digital Efforts: Changes in Search That Affect Your Business
Key Takeaways The Internet and its players are always changing – you should be too! The quality of your content is critical for your success. Diversity in digital strategy as well as diversity across platforms are crucial to long-term success. Search engines have been vital tools for users of the Internet from the very beginning. …
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Google’s Secret Crush
Key Takeaways Mobile is taking over desktop in the number of Internet searches and webpage visits. Local SEO strategy is key in fighting conglomerate marketing engines. Online local directories continue to be an important way to attract customers. Since its release in July 2014, Google’s algorithm update “Pigeon”, has shown more relevant and accurate search …
Search Engine Screwdriver: Utilizing Social Media for SEO Gains
Key Takeaways Sharing blog posts on your social profiles will boost your search engine rankings. Quality content is key to increase engagement and better rankings. Social media is just one of many tools you should use to optimize your website for search. In our last edition we discussed the importance of having a mobile friendly website and how …
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Tiny Screens, Fat Fingers & The Demise of Your Website in Online Search Results
The Problem With Big Box “Dental Marketing Companies”
The dental industry can be very lucrative. For that reason, a number of “dental marketing companies” have found their way to the Fortune 5000 list, but that does not mean that they have the best interests of their clients in mind or that they are providing the best services. They’ve grown to be successful because …
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Use This Amazing Tool to Boost Your Website In Search Engines
Don’t you just wish there were a magic button you could push to make your website show up higher in search results? I wish I could tell you that this post would reveal one, but the truth is, SEO is hard work, but it can be much easier if you have the right tools. Historically, …
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The Unmistakable Link Between LinkedIn & Your Search Engine Rankings
If it’s ever dawned on you that your website showing up high in search results is important for your business, you may be familiar with the term “search engine optimization,” or SEO. Perhaps you’ve even hired someone to help you boost your search engine rankings. If you have, you’re likely a few steps ahead of …
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