While you may receive more marketing messages through email every day than you would care to think about, the reality is, email marketing is far from being an outdated marketing tool from the past. In fact, email marketing is not dead but rather it is quite alive and well and can be one of the best marketing tools to grow your business. The difference between the emails that you are used to ignoring on a daily basis and the emails that Proximo Marketing Strategies sends is very simple: they have a value that can not be seen elsewhere. Why would you send an email to a customer if that email had little to no value to him or her? The fact of the matter is that you wouldn’t and you really shouldn’t! Unfortunately, sending emails that have no value of the customer receiving them is a mistake that most businesses continue to do. This is just one of many different mistakes that email marketers tend to fall victim to when they are drafting, finalizing, and sending an assortment of different emails to your customers.
As with any and all types of communication, there is a right way and a wrong way to market your products and services to your customers using email. At Proximo Marketing Strategies, we thrive on using data about your customers, great content, proper timing and a deep understanding of what it takes to makes people love what you and your business have to say. We work with our clients closely to understand more about what it is that motivates their customers, in order to create content that is valuable to a magnitude of different customers, and finally to create strategies that will make email marketing an effective way for your business to increase sales, referrals, and reviews.
Make Your Contacts Happy
If you’re not currently sending regular email communications with your prospects and customers or you’re afraid that your messages are making their way into your customers junk folder before even being viewed, we’d love to talk to you. Email marketing is just a part of the bigger marketing picture, but it’s an important one if used properly. Give us a call today or fill out the form below to learn how you can send emails that your customers will love.