Your business’s website may not be getting the results or traffic you’d hoped for after publishing it. But how can that be? It looks stellar and is user friendly! A basic website build focuses on design, and while that is incredibly important to users in today’s digital world, it’s not all it needs. A comprehensive and results driven website requires strategy. Proximo Marketing Strategies offers comprehensive website designs and builds wherever your business may be in its growth.
As a business owner, you focus on running and growing your business! Writing content or taking high quality photos and videos to populate your website may not be in line with your mission. Spending an exorbitant amount of time trying to keep up with SEO analytics and marketing strategies just isn’t the focus of your time, and trying to tackle those projects leaves a lot of business owners frustrated. Proximo’s approach is to help our clients take the pressure off of some of those tasks. While mini-marketing companies just do the design and build of a website, we strive to create measurable improvements for your business!
What is involved in a Proximo website build?
A strategic approach is implemented even in the first steps of building and designing a website. Proximo sets up a discovery call to learn more about you, your short and long-term goals, how you have marketed your business in the past, and other important pieces of information that can help both parties gain a clearer picture of how Proximo can help. We look forward to hearing your story and walking out this growth with you!
Proximo handles all the nuts and bolts of a strategic build. We dig deep to uncover your unique differentiators to help your business stand out from all the rest. We come from a customer point of view in understanding what’s important, such as social proof, qualifications, and community involvement. While Proximo is working diligently to meet the long-term business plan goals we’ve walked out together, you’ll be able to channel your focus on what you have been called to do! Check-ins, choices, and delivery are all a part of Proximo’s website builds to keep you up to date on the process and remain confident in our services.
Proximo’s 4 Pillars of Marketing
People
Who are you trying to connect with? It’s important to check in with your data and see if your customer landscape has changed in any way. The business world has gone through some rapid waves of change pre and post pandemic. How has this affected your client-base, and are you meeting them where they are?
Position
Proximo works with you in creating a plan to put your business in a place with better visibility both online and offline to help your business continue to flourish. It’s important to do a competitive analysis so you know where you stand. Are you offering a service that is unique or needed but not served currently in your area? What’s your secret sauce? What are you known for or what do you want to be known for? Position is about what makes you unique!
Place
An essential part of marketing is taking a step back to take into account where you show up in the marketplace. Are you active on your social media accounts? Where do clients find you, and where can they find you?
Profit
Proximo’s digital marketing strategies are custom-tailored because all businesses are different! The amount of money you spend on marketing is based on you. It’s crucial to review your marketing budget and assess your return on investment. How large do you want to grow and how quickly?
Bottom Line
Proximo Marketing Strategies has over 10 years experience in website design, digital marketing, and strategy – which makes us uniquely qualified to handle as much as you would like us to! Proximo will not only design and build a beautiful website for you, but our strategic approach will also propel your business to meet its goals as well as thrive in today’s digital landscape. Contact Proximo, and we can walk out your business and marketing strategy together!
Proximo Turns 10
