Liz is a dynamic and accomplished professional, currently serving as the Senior Account Manager at Proximo. At the moment, her role is more like "a swiss army knife" supporting in areas to help bridge gaps, organize our team, and set new standards as we grow as a company. Liz actively contributes to the success of the company's email marketing initiatives and overall strategy operations. She is instrumental in transforming how data is tracked and reported, ensuring that the company remains at the forefront of data-driven decision-making. Furthermore, Liz serves as a direct support to the Chief Marketing Officer, MaKenna, providing invaluable assistance in various aspects of the role.
Liz was drawn to Proximo by its shared approach to conducting business — by building trusting, long-term relationships with clients. She’s worked in corporate settings before, but nothing compares to the gratifying experience of sitting down with a business owner, listening to their vision, and providing unwavering support to help them achieve their goals. It is within the dynamic environment of Proximo that Liz can fully embrace this passion and contribute to the success of both Proximo and its clients.
When it comes to client relationships, Liz has a keen understanding of the importance of effective communication and collaboration. Business moves fast, things often change, and it can be difficult to remember things from one day to the next. The key to effective communication is documentation which enables both parties to remain on the same page, giving space to focus more on the relationship itself rather than just information sharing.
With a Bachelor's degree in Advertising and Public Relations from the University of Central Florida, Liz brings a strong academic foundation to her work. Additionally, she holds an Account Planning & Brand Strategy Certification from Miami Ad School and is on her way to completing a Master's Degree in Organizational Psychology and Change Management, a testament to her commitment to personal and professional growth.
Outside of her professional endeavors, Liz embraces a vibrant and active lifestyle. She finds joy in spending quality time with her husband Josh and pup Peezo. Her passions extend to the realms of creation and movement. She has a knack for making and collecting stunning earrings, a testament to her creative self. And let's not forget her love for pushing her physical limits—whether it's through aerial yoga, acrobatics, or dance fitness classes, Liz is always on the move, embracing new challenges with boundless energy.