- Spirit Animal: Sea Turtle
- Super Powers: Strategy, Website Design, SEO/PPC, Process Management, Business Growth, Content Development
- Personal Mission Statement: To connect on a deep and meaningful level with the people I am called to serve so that I am able to impact lasting positive change both in their businesses and in their lives through organizing and implementing the strategies that will help them grow.
As the CMO and Project Manager, MaKenna works alongside our clients to bring their digital presence to life and turning strategy into action. She handles all aspects of client relations, overseeing the Proximo team, and putting her creative energy into various projects.MaKenna joined the Proximo team in May 2017 as a student at VCU, bringing her sense of humor to the online world as she helped our social media team develop an audience for clients. MaKenna took over as Social Media Strategist in May 2018 after graduating from VCU with a Bachelor of Science in Marketing and a Bachelor of Science in Business Administration.
In May 2019, MaKenna moved into a full time role with Proximo as the Project Manager. Since then, she has continued to work on her marketing skills, expanding her knowledge of the digital marketing landscape and developing a knack for strategy.
She is a member of the Peninsula Women’s Network, and serves marketing roles across several nonprofit events, including Event Organizer of Proximo’s annual CreateAthon, Head of Marketing of Relay for Life’s annual Fight Cancer Fest, and Social Media Marketing Specialist for the March of Dimes annual Williamsburg Chef’s Auction.
MaKenna is continuing her education through the University of Miami’s online program, pursuing a Masters Degree in Music Business in the Entertainment Industry. She has a true passion for music and live events.
Whether she is helping small businesses or nonprofits, MaKenna enjoys seeing someone be passionate about their work and sharing the opportunity to help them take it to the next level.
MaKenna has been doing our septic marketing for just under a year. During this time, we’ve been so impressed with her dedication and hard work, we have extended Proximo’s reach into our roofing division and soon even more divisions! MaKenna has stepped up and helps us with the overall marketing flow – including direct mailers and all our ads.
MaKenna has a cool head and excellent knowledge of the industry that allows her to meet every challenge, deadline, and goal presented to her with grace and ease. MaKenna has been an asset to our marketing program and allowed us to streamline and take things to the next level. We continue to develop respect for her work ethic and problem-solving abilities. She is flexible and easy to work with, if you are lucky enough to get her on your marketing team, count your blessings!
– Donja Medina, Lion Home Service
You’re the client for me if:
- You’re in a service-based industry that often gets overlooked or underappreciated on the marketing front, and you want your target audience to understand what makes you stand out from the competition.
- You’re a big fan of diving into the nitty gritty, searching for what’s not working as hard for your business as it could and should, and appreciate strategies that clearly convert.
- You know that marketing is critical to your success and that you do not have the time to worry about it anymore. You’re ready to have a wingman, or in this case, woman, carry the torch for you.