Video Marketing: Facts You Need To Know

The first video to go viral was in 1995.

Since then, video has grown as a marketing medium that consistently produces results for steadily growing companies. Video services developed in the mid-2000’s and have continued to rise to the challenges of new demands. For example, Facebook launched in 2007 and was video-capable. In 2016, they launched their live video feature for social media users to see what is happening in-the-now. Marketers have caught onto this growing sensation and are now using videos as a major form of marketing. In fact, 96% of marketers invested in video marketing in 2016. In the next 3 years, video ad spending in the U.S. is expected to increase by 111%. Check out this infographic from for more information on video marketing and how it is impacting society today!